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2015

To Bee or not to Be

To Bee or not to Be is a project on the importance of bees’ and their protection.
CTRLZAK was inititally asked by GREEN ISLAND initiative to design an urban beehive, but after an extensive research on the subject it was obvious that such an object was not the first priority. Instead emphasis was placed on communicating to the world the important role bees play in our everyday life. This realisation gave birth to two graphic artworks that present the bees’ life cycle, their habitat and above all the role they play on pollination and eventually our own survival on planet Earth. Inside this context a toolkit was also designed that contained an informative booklet on the world of bees, a selection of seeds from their favourite flowers and a wooden sling that promotes seed planting in a playful/guerilla mode (by launching soil pellets rich in seeds). These and more tools are included into the wooden box which once emptied can also be hanged on a tree and serve as a rudimental beehive. Finally in order to spread the message even further, a series of postcards containing diverse flower seeds (prefered by bees and in this case suited to a temperate climate) where sent and distributed around Europe.
A symbolic project/call to action to help bees survival that promotes a few simple gestures: avoid the use of chemical pesticides and plant more and diverse flowers. Because as A.Einstein put it: “If the bees disappear from the surface of the earth, man would have no more than four years to live”.

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ctrlzak - Bee awareness project by CTRLZAK for Green Island 2015 ctrlzak - Bee awareness project by CTRLZAK for Green Island 2015 ctrlzak - Bee awareness project by CTRLZAK for Green Island 2015 ctrlzak - Bee awareness project by CTRLZAK for Green Island 2015

Presentation of the project at the Terraggio ’secret garden’ during the Milan Design Week.

ctrlzak - Bee awareness project by CTRLZAK for Green Island 2015 ctrlzak - Bee awareness project by CTRLZAK for Green Island 2015

Postcard with diverse plant seeds that bees prefer, part of the ’To Bee or not to Be’ survival kit.

ctrlzak - Bee awareness project by CTRLZAK for Green Island 2015

Instruction manual with information related to the bees world. Part of the ’To Bee or not to Be’ survival kit.

ctrlzak - Bee awareness project by CTRLZAK for Green Island 2015 ctrlzak - Bee awareness project by CTRLZAK for Green Island 2015 ctrlzak - Bee awareness project by CTRLZAK for Green Island 2015
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